Hyper
Your new brand strategist, helping you explore modern consumer brands and product trends.
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New from HYPER & Vaan Group
A few thoughts on building a brand around *your* niche
How to win on TikTok Shop, making products feel fun again, and retail activations that slap
Scent packaging deep dive, the fringe of ecom technology, and localized content strategy
A research-focused report about the Beauty space, created by Hyper Studios and Vaan Group.
The duality of becoming creative archivist, while also leveling up on meta ads
+ an interview on the future of creative ops
+art directors on social and visual selections
How technology is shaping brand strategy, and the consumer shifts we see coming in 2025
Live from Guangzhou, plus a travel content planning and execution overview.
A full exercise to run for your brand
